People only change in pain - Part 1

We do not act as rational as we think we do

Uwe Friedrichsen

7 minute read

Butterfly in front of some flowers

In a previous post, I discussed that the decision process, if confronted with change, is not rational but rather a gut decision. I also briefly mentioned that people tend to embrace change the more willingly, the worse they experience their current situation (or the more they are afraid of negative future implications if they do not change now).